Why carob?
Well, for starters, it's the healthy way to treat. Also, carob is an all-natural alternative to chocolate (it's is a bone-a-fide legume, you know) that's packed with hound-healthy vitamins like A, B1, B2, B3, and D, as well as minerals like calcium, phosphorus, potassium, magnesium, and iron. Plus, it provides as much vitamin B1 as asparagus, the same amount of niacin as lima beans, lentils, or peas, and more vitamin A than eggplant, asparagus, and beets. (And who said Rover wouldn't get his vegetables?) What's more, it's rich in protein (80%). It's low in fat and calories. It's free from the toxic and allergy-causing effects of caffeine, theobromine, and oxalic acid found in cocoa. And it's how we bake each treat with the jowl-drooling sweetness (and goodness) that dogs beg for. So, when you stop to think about it, the question you may find yourself asking is, "Why not carob?"

To learn more about carob and the other natural ingredients we bake into each TCL treat, sniff out our ingredients section.